Concurrent Session: 5 Reasons Most Culture & Engagement Strategies Fails …and What To Do About It
CAHR21
Keyword(s)
General HR, Culture, Employee Engagement
Concurrent Session:
5 Reasons Most Culture & Engagement Strategies Fails
…and What To Do About It
presented by Heather Polivka
With the stressors of COVID, the economy, remote work, distance learning and so much more, Culture and Employee Engagement has never been more important.
There is a lot of great discussion around culture and engagement. Leaders understand that their approach to culture and engagement today is the key to retaining their top talent to drive business growth for the future. Top performing CEOs of the Fortune 500 prioritize culture and engagement. Data shows that culture drives higher returns when considered as part of the investment equity for M&A. Strong employee engagement drives higher customer satisfaction, productivity, and profitability.
So why aren’t more companies doing it well?
From inception to execution, we will explore the 5 reasons why most Culture & Engagement work fails, and, more importantly, what you can do about it.
In this 45 minute live event, you will walk away with an understanding of how to take your values from a nice thought on your website to a workplace reality, where the most common gaps occur in the employee experience, and how to set up your managers to successfully be great people leaders to retain and engage your talent.
Learning Objectives include:
1. Appreciate the critical importance of culture and employee engagement to driving your revenue, increasing customer satisfaction, improving profitability, and creating competitive advantage in the marketplace.
2. Discover the top 5 reasons that Culture and Employee Engagement fails to make a meaningful difference in most companies.
3. Learn three components key to creating connection with employees in a way that advances your work culture, reflects your brand, and retains your best talent.
4. Understand what actions to take to successfully translate culture and engagement strategies into workplace realities.
Credits
HRCI - HR (General):1.0, SHRM - PDC:1.0
Description
About the speaker...
Heather Polivka
Heather Polivka, CEO of HeatherP Solutions, marries marketing expertise with HR know-how to drive business success through employee success.
She has a record of driving brand awareness and revenue growth for industry leaders UnitedHealth Group and Target. Prior to launching HeatherP Solutions, Heather established UnitedHealth Group's global employer brand, marketing strategy and marketing infrastructure. She led a key aspect of the organization’s culture work, serving as a critical linkage between the Marketing and Human Resource organizations, reporting into the Chief Officers for both.
In launching HeatherP Solutions, Heather is helping small to mid-sized businesses drive revenue and growth by addressing workplace culture, breaking down silos, optimizing ways of working, and improving employee engagement. Heather holds an MBA in Marketing and Strategy from Purdue University.